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Title:

Writing and Designing for an International Audience

Author:

Hoft, N.

Abstract:

The seminar focuses on how translation and translation technologies affect content and design. We review localization, internationalization, and globalization issues and methods that are known to reduce translation costs, reduce time-to-market delays associated with the translation and localization of print and online content, and reduce usability problems experienced by non-native readers of English. This is a highly interactive seminar with many exercises and limitless occasions for group discussion.

Original publication:

Evers, V., Roese, K., Honold, P., Coronado, J. & D. Day. Designing for Global Markets 5, 293-294. 5th International Workshop on Internationalization of Products and Systems. Berlin, Germany. July 17-19, 2003.

Copyright:

© 2003 Product & Systems Internationalisation, Inc. ISBN: 0-9722184-1-6

Availability:

proceedings available online soon - please email to proceedings@iwips.org for notification
©2018 Product & System Internationalisation, Inc.