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Title:

Cultural Dependency of Quality Perception and Web Page Evaluation Guidelines: Results from a Survey

Author:

Cruz, T. de la, Mandl, T. & Womser-Hacker, C.

Abstract:

Guidelines for the evaluation existing web pages exist in abundance. We analyzed several guidelines from different cultures and found substantial differences. A questionnaire was developed to investigate, whether users from different cultures apply different factors for the evaluation of web pages. The questionnaire was used in a study with over 350 internet users mainly from Peru and Germany. Several relevant differences between the two cultures were identified.

Original publication:

Day, D.L., Evers, V. & E. del Galdo. Designing for Global Markets 7, 15-27. 7th International Workshop on Internationalization of Products and Systems. Amsterdam, The Netherlands. July 7-9, 2005.

Copyright:

© 2005 Product & Systems Internationalisation, Inc. ISBN: 0-9722184-7-5

Availability:

proceedings available online soon - please email to proceedings@iwips.org for notification
©2018 Product & System Internationalisation, Inc.