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Title:

Global User Experience (GLUE), Design for Cultural Diversity: Japan, China and India

Author:

Harel, D. & G. Prabhu

Abstract:

This paper provides an insight into a research focused design process aimed at understanding three cultures from a product point of view. There is no attempt to provide here a complete design guideline for those cultures. Research methodology, process and target users are not discussed here but are referenced at the end of this document.

Original publication:

Prabhu, G.V. & E.M. del Galdo. Designing for Global Markets, 205-216. 1st International Workshop on Internationalization of Products and Systems. Rochester, N.Y. USA. May 20-22, 1999.

Copyright:

© 1999 Product & Systems Internationalisation, Inc. ISBN: 0-9722184-2-4

Availability:

proceedings available online soon - please email to proceedings@iwips.org for notification

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