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Title:

Time Orientation Across Cultures

Author:

Plocher, T., Goonetilleke, R.S., Yan, Z. & S-F.M. Liang

Abstract:

Time orientation, is potentially an important consideration in designing task environments and user interfaces for cross-cultural audiences. Several researchers have proposed questionnaire methods to evaluate the monochronicity or polychronicity (M-P) of people, but the questions that compose these instruments vary widely from one instrument to another. In this paper, we present a few different methods to quantify M-P and present results from 181 respondents to show the differences among different countries.

Original publication:

Coronado, J., Day, D.L. & Hall, B. Designing for Global Markets 4, 23-31. 4th International Workshop on Internationalization of Products and Systems. Austin, Tex. USA. July 11-12, 2002.

Copyright:

© 2002 Product & Systems Internationalisation, Inc. ISBN: 0-9722184-0-8

Availability:

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